Twitter advertising “results”

So, one of the things that has made my twitter advertising quest so absolutely maddening is the lack of data they provide about what they’re charging me for.

They’ve got a bunch of vague analytics on one page, but there’s a disclaimer at the bottom:

The data reported on this page is an estimate, and should not be considered official for billing purposes.

Great, so that gets them out of the responsibility of keeping up to date stats. Let’s check out the bills, that must be where the real data jackpot is.

Nope, nothing. So, I taught myself how to program with Twitter’s API and so over the last few weeks I’ve been able to set up a system that automatically gets lists of who follows me and when, which was super fun.

Below you can see a side-by-side comparison of the real results next to Twitter’s reported (bullshit) numbers.

The actual data is based on the only data I’ve been able to get. Here are the details from my 8/26 logs.

The experiment continues. I think I’ve got my app set up to run without issues while I’ll be out of the country, but I’d be lying if I said I thought I could really stay away from this stuff on vacation.

I plan to continue this project indefinitely. I’m using my own money to pay for this, and I don’t make any money off the ads I show*. If you’d like to help with my experiment, please donate below:

*For the record, I also don’t make any money off of this or any other website I’ve created. I’ve been doing websites since Angelfire in the late 90’s, and to get free hosting you always had to compromise by showing someone else’s ads… well, after I turned 15, I decided I’d be a big girl and pay for my own hosting so I’d never have to show outside ads in my place. If you are paying for web hosting and your website is showing ads, you’re being ripped off.